Cookie Policy

Cookie Policy

Effective date: August 2026

Introduction This Cookie Policy applies to the website 550kicks.com (the "Site") operated by 550.KICKS S.R.L. (Data Controller). This document has been drafted taking into account the provisions of European Regulation 679/2016 on the protection of personal data (GDPR), the Italian Privacy Code (Legislative Decree no. 196/2003), and the Guidelines of the Italian Data Protection Authority (Garante per la protezione dei dati personali).

Data Controller

  • Company: 550.KICKS S.R.L.

  • Registered Office: Brescia, Italy

  • Contact Email: info@550kicks.com

What are cookies and what are they used for? A cookie is a text file that a website visited by the user sends to their terminal (computer, mobile device such as a smartphone or tablet), where it is stored to be re-transmitted to that same site upon a subsequent visit.

Cookies are classified:

  • By the entity installing them: depending on whether it is the same manager of the site visited (so-called "first-party cookies") or a different subject (so-called "third-party cookies").

  • By purpose: some cookies allow better navigation, memorizing user choices such as language (so-called "technical cookies"), while other cookies monitor user navigation to send advertising and/or offer services in line with user preferences (so-called "profiling cookies"). Only profiling cookies require the user's prior consent to be used.

Types of Cookies Used on Our Site

  1. Technical Cookies (First-party): Essential for the proper functioning of the site, allowing secure areas, navigation, and purchasing processes. They do not require prior consent.

  2. Third-Party & Profiling Cookies: Used for analytical tracking or marketing purposes to tailor advertisements. These require explicit user consent via the cookie banner.

How to Manage or Disable Cookies via Browser You can enable, disable, or delete cookies through your browser settings at any time. Below are links/instructions for major browsers:

  • Google Chrome: Settings -> Privacy and security -> Cookies and other site data.

  • Mozilla Firefox: Options -> Privacy & Security -> Enhanced Tracking Protection / Cookies and Site Data.

  • Apple Safari: Preferences -> Privacy -> Manage Website Data.

  • Microsoft Edge: Settings -> Cookies and site permissions.

Note: Disabling technical cookies entirely may affect your ability to complete purchases or use certain core features of the Site.

For any further information regarding data protection and privacy, please contact us at info@550kicks.com.